Whether it is snackable social or user generated content, social shootings or live events – Addfame covers the entire scope of all relevant social media requirements based around planning, activation and post production in-house. Addfame has a wide network of content creators, photographers and videographers, and is therefore in a position to develop and activate campaigns exactly tailored to suit the individual needs and goals of our customers. For practically all sectors and tasks. In addition, Addfame is being developed and implemented in close collaboration with NAYOKI paid social campaigns.

From nano to mega influencers and super heroes. We select creators on a highly individual basis, looking at objective data, and not at a standardised pool. After all, in the end it is about the best fit between brands, creators and content which forms the foundation of a successful, profitable partnership for our customers. We live for the performance and data DNA of the NAYOKI group: we implement defined test mechanics based around visuals, stories and creatives, with which our team – and with that our customers – delivers a key, leading edge in the daily race to counter algorithms and the competition. The data-based, continual optimisation of advertising success, whether it is about commitment or sales KPIs, is a fundamental part of the Addfame service spectrum. It is our aspiration to continually and sustainably increase success for our customers and to grow together.